OPERATING CASES / PUBLIC RECORD

Experience,
with its edges showing.

What happened, what the public record supports, and what should not be inferred from it.

These are operating cases, not client testimonials. Sources and evidence boundaries stay attached to each account.

01 / 2020-2023

Tiki / Co-founder and CEO

Tiki in India: building a creator-led growth system

How Tiki used creator progression, local content, and community to build a short-video platform in India.

India

↗

02 / 2018-2020

OYO / Head of Growth Marketing and Partnerships, Malaysia

OYO Malaysia: connecting demand, supply, and local partners

A Malaysia growth role across bookings, hotel supply, repeat demand, and local partnerships, documented in a 2021 industry interview.

Malaysia

↗

03 / 2024

BIGO Technology / Director, Strategic Growth across Southeast Asia and the Middle East

BIGO in Saudi Arabia: pairing expansion plans with local presence

What BIGO publicly targeted in Saudi Arabia, and what the announcement does not prove about delivery.

Saudi Arabia / MENA

↗

HOW TO READ THESE

First-party accounts and company announcements are labeled as such. Reported metrics are not presented as independently audited. A company plan is not a delivered outcome. Lessons are analysis, not claims made by the cited sources.

Read the editorial standard →

ADVISORY / MENA + SOUTHEAST ASIA

Bring the difficult market decision you are working through.

Explore the advisory practice ↗